SELECT is a new CDC brand that seeks to create an entirely new concept in luxury shopping. To realize this aim, CDC gathered together the world's absolutely leading top-class luxury lifestyle brands under one roof. SELECT by CDC now has four showrooms in Qatar, in which discerning buyers can browse some of the world's most exclusive products. Alongside luxury German brands such as Rolf Benz and Miele sit Italian design brands like Poltrona Frau.

Global brand icons

Newly added to the company's range is Steinway & Sons, makers of the world's finest pianos. To do justice to this iconic brand and to reflect the company's exclusive distribution rights for the whole of the Middle East, CDC built a dedicated showroom and staffed it with leading piano experts and demonstrators.

Such has been the success of the SELECT concept that the company is planning the integration of more global names into their growing range. All SELECT showrooms can be found within the landmark "The Pearl Qatar" development overlooking the shimmering waters of the Gulf of Qatar.